Flos: A Bright Idea
An Exhibition Curated by Tase Gallery and Furniture Archive
I developed a strategic partnership for the world renowned Italian lighting manufacturer, FLOS, with Los Angeles + Chicago-based cultural tastemakers Jessie Andrews (founder of Tase Gallery) and Raf Porter (creator of Furniture Archive), to expand the historic design company’s target audience to young collectors. I had a lot of fun merging passions here.
We created a URL-to-IRL experience with FLOS, Tase Gallery and Basic.Space. A special curation of FLOS pieces were displayed in the Melrose Ave Pop-Up, and online through a digital experience on Basic.Space.
